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A Jaipur-based coloured gemstone dealer (emeralds, rubies, sapphires) wanted to access EU luxury jewellery houses (Cartier, Van Cleef & Arpels, Boucheron) who required ethically sourced gems with provenance documentation. The dealer had excellent inventory but no RJC (Responsible Jewellery Council) certification and no formal provenance documentation system.
AJG facilitated introduction to the Paris office of a luxury jewellery sourcing consultant with relationships across major French maisons. RJC certification programme was commenced — covering responsible mining sourcing, business ethics, human rights, and labour practices. For each significant stone category, mine-of-origin documentation was compiled from supplier networks. A provenance digital documentation system was implemented. The Paris Mineral Show (Saint-Marie-aux-Mines) was identified as the primary EU networking event.
RJC certification obtained at month 10. First Paris luxury maison relationship (a Galeries Lafayette-associated jewellery brand, not a Maison) established at month 12 as a qualifying step. Annual EU coloured gemstone revenue: EUR 1.8M year 1, EUR 3.2M year 2. Provenance documentation system is now a key differentiator cited in all EU buyer relationships.
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