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Full article · 503 words · Business Studies Knowledge Base
The concept of the meme was introduced by British evolutionary biologist Richard Dawkins in his 1976 book, The Selfish Gene. The term “meme” is derived from the Greek word “mīmēma,” which means “that which is imitated.” Dawkins coined this term to describe a unit of cultural transmission or imitation, analogous to how genes serve as units of biological inheritance.
Dawkins proposed that memes function similarly to genes in that they can replicate, mutate, and respond to selective pressures. He suggested that cultural ideas, behaviors, and practices could spread from person to person through imitation and communication. This idea posits that just as genes compete for survival within a biological context, memes compete for attention and retention within a cultural context.
In his original formulation, Dawkins provided examples of memes including melodies, catchphrases, fashion trends, and various skills. He emphasized that these cultural entities could evolve over time as they are transmitted between individuals. The replication process occurs through exposure to humans who have evolved as efficient copiers of information and behavior. However, because humans do not always copy memes perfectly, variations can occur during transmission.
Although Dawkins’ introduction of the meme concept was groundbreaking, it was not entirely novel; similar ideas had been discussed prior to his work. For instance, Richard Semon’s 1904 publication Die Mneme explored concepts related to memory and imitation in culture. Additionally, T.H. Huxley had previously suggested that intellectual ideas undergo a struggle for existence akin to biological evolution.
Over time, the understanding of memes has expanded beyond Dawkins’ initial conception. In the early 21st century, internet memes emerged as a distinct form of cultural expression characterized by their rapid spread through social media platforms. These internet memes often take the form of images or videos altered for humor or commentary on contemporary issues.
In summary, the origins of the meme lie in Richard Dawkins’ theoretical framework established in The Selfish Gene, where he articulated how cultural information spreads and evolves similarly to genetic material.
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The concept of "meme" has an interesting history that spans both academic and internet culture. Here's a concise overview of the origins of memes:
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Discuss on the Forum →v207.1 cross-Crucible synthesis · Business Studies
Business studies as a discipline tries to teach decision-making in abstract — frameworks for incorporation, expansion, M&A, exit, succession, capital-structure. The framework is necessary but insufficient: real business decisions land in a multi-Crucible context where the abstract framework collides with jurisdiction-specific tax codes, FTA-network-specific market access, visa-specific mobility constraints, currency-specific volatility regimes, and macro-cycle-specific opportunity timings. The host page above teaches the framework; the cross-Crucible synthesis below maps every framework decision-node to the canonical Crucible where the actual decision-data lives. A business-studies education + the 22 Crucibles together convert abstract reasoning into specific actionable choices.
Sources: World Bank B-READY (successor to Doing Business) 2024 · OECD Investment Policy Reviews 2024-25 · Heritage Foundation Index of Economic Freedom 2025 · Cato/Fraser Economic Freedom Index 2025 · Global Innovation Index 2025 (WIPO) · World Economic Forum Global Competitiveness 2024-25 · Harvard Business School Working Knowledge 2024-25 · Wharton + INSEAD + LBS thought-leadership reports 2024-25 · IIM Ahmedabad / Bangalore / Calcutta India-business-context publications · Coface country risk Q1 2026
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